Winchester has always had a way with advertisements of striking the perfect combination of sentimentality and impending adventure without coming across as saccharine. This Vintage 1950s Western Winchester Weimer Pursell Illustrated Squirrel Hunting Framed Advertising Poster is in Very Good Condition, with a notable tear to the top right corner, a few pinholes in each corner from having been mounted to a wall at some point in the past, some light wrinkling to the lower edges, some light wavy bending to the frame, a small gap in each lower side edge of the frame where the top and bottom pieces meet (both gaps have been neatly covered with black electrical tape), and with some light overall age wear evident. Most interestingly, it remains well mounted in a 42” x 28” black finished metal frame, sports a metal hanging wire across the middle back, and boasts a crisp illustration at front, with a large squirrel scurrying across a tree branch in the foreground, an armed hunter trekking through the woods in the background, and “Western / WINCHESTER” in large red lettering at the lower front. It features the printed signature of the illustrator, “Weimer Pursell”, neatly tucked into the shadow at the lower right front, and carries the printing information, including the copyright date of 1955, in small black lettering along the bottom front. This poster was one in a series of four similar designs copyrighted in 1955 by the Olin Mathieson Chemical Corporation (parent company of Western Winchester); the other three designs included a pheasant, rabbit, and deer. This squirrel design remains the rarest of the 4 posters to encounter today. A fine example of a very rare, original Vintage 1950s Western Winchester Weimer Pursell Illustrated Squirrel Hunting Framed Advertising Poster.